Md. Amran Hossain, Shek Aziz Muhammad Shati. The Impact on Brand Image Based on the Consumer Perception in Mobile Phone Industry: A Case Study on OPPO Smartphone. ICEAT [Internet]. 2024 Dec. 31 [cited 2025 Jan. 18];1(2):320-37. Available from: https://prosiding.areai.or.id/index.php/ICEAT/article/view/87