Md Amran Hossain, and Shek Aziz Muhammad Shati. “The Impact on Brand Image Based on The Consumer Perception in Mobile Phone Industry: A Case Study on OPPO Smartphone”. Proceeding of the International Conference on Economics, Accounting, and Taxation, vol. 1, no. 2, Dec. 2024, pp. 204-22, https://prosiding.areai.or.id/index.php/ICEAT/article/view/66.